The show changes every ten days. The website should not be the slowest part of that.

Eleven periods, forty artists, a vernissage each time and works that sell mid-exhibition. Every one of those is a fact on a page, a line on a poster and a caption on Instagram — and a gallerist should not be waiting on a developer to say that Saturday is open until six.

Put the exhibition in once. The site, the A3 poster, the pavement sign and the social images all come from it. Mark a work sold and it says sold everywhere, rather than being quietly deleted.